Active Nutrition
Active Nutrition Insights
Our experts discuss the latest trends in Active Nutrition.
Tristan Lipkie, Ph.D.
Technical Business Development Manager
We’re seeing more ingredient diversification. Protein remains a key driver, but it’s not the only “hero” ingredient or nutrient that delivers sales.
Jenna Nelson
Associate Marketing Manager, Health & Nutrition
It’s not just powders and sports drinks. There’s been an explosion of formats – shakes, bars, gels, gummies and more – vying for a portion of the market.
Download the report, What’s Hot in Active Nutrition, for more details.
Peanut Butter & Strawberry Nutrition Bar
This sweet/salty flavor sensation delivers 20g of plant-based protein, a good source of dietary choline (offers cognitive/heart/liver support) & only 1g added sugar per serving.
Watermelon-Flavored Hydration Beverage
Essential hydration and nutrients on the go! Great-tasting drink features 8 essential vitamins and minerals, plus sugar-free sweetness from EverSweet® stevia sweetener + ClearFlo® natural flavor.