Aug. 15, 2006

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Cargill Introduces Veliche™, an Exquisite New Line of Naturally Flavored, 100 Percent Belgian Chocolate

LITITZ, Pa. – It’s fitting that in the mid-19^th century the saxophone – irresistible and smooth – was invented in Belgium, a country long famous for high quality chocolates with similarly appealing characteristics. Today, Cargill Cocoa and Chocolate offers chocolatiers and pastry chefs Veliche™, an exquisite new line of 100 percent Belgian chocolate that tastes as divine as the saxophone sounds.

Hitting a high note with flavor
The Veliche product line is music to the taste buds, with three bittersweet chocolates, Chocolat Noir 72%, Chocolat Noir 62% and Chocolat Noir 58%; two milk chocolates, Chocolat Lait 34% and Chocolat Lait 31%; and a white chocolate, Chocolat Blanc.

In tune with the needs of chocolatiers and pastry chefs
Manufactured in Belgium, Veliche chocolate is made with vanilla and non-alkalized liquor, making it naturally flavored. The products have low viscosity and are highly workable – particularly desirable traits. The Veliche line comes in button form for easy handling and is packed in 10 kg. cartons. It is available to chocolatiers and pastry chefs in North America.

“Cargill’s new Veliche line meets the growing demand of chocolatiers and pastry chefs for high quality, 100 percent Belgian chocolate that provides superior flavor and workability,” said Frank Vollkommer, Certified Master Pastry Chef (CMPC), Cargill Cocoa and Chocolate. “With this chocolate product line, Cargill will collaborate with customers to help them develop indulgent, imported Belgian chocolate creations today’s consumers crave. We’re pleased and excited to offer our customers this high caliber line, which builds on Cargill’s strong portfolio of chocolate products and provides even more opportunities to share ingredients, insights and knowledge that can help our customers succeed.”

For more information, please call Cargill Cocoa and Chocolate at 1-877-835-4243.