Contact:
Lori Fligge, 952-742-2275, lori_fligge@cargill.com
Nicole Reichert, 952-742-4204, Nicole_reichert@cargill.com
Cargill expands Clear Valley® line of high oleic canola oil products to include baking and doughnut shortenings
Products have zero grams trans fat per serving and lower saturated fats than other zero trans fat per serving shortenings
MINNEAPOLIS – Cargill has expanded its Clear Valley® line of high oleic canola oil products to include Clear Valley® all-purpose shortening, Clear Valley® doughnut shortening and Clear Valley® icing shortening. Cargill previously sold those shortenings under the TransEND® 390 brand name.
Clear Valley® solid shortenings deliver the high quality taste and performance food manufacturers and foodservice providers demand and the nutritional benefits consumers demand. With zero grams of trans fat per serving, Clear Valley® also is lower in saturated fat than other zero trans fat per serving shortenings.
In March 2007, The Pennsylvania State University Center for Food Innovation (CFI) conducted a sensory evaluation study* on behalf of a northeastern U.S. grocery store chain comparing consumer acceptance of doughnuts fried in Clear Valley® trans fat-free per serving doughnut shortening to doughnuts fried in shortening containing trans fats.
“The CFI study’s panelists noted no significant differences between the doughnut samples in terms of appearance, taste, texture, overall liking, color and sweetness,” said Peter L. Bordi, Ph.D., director, CFI. “Furthermore, a majority of the panelists indicated an overall preference for the doughnuts made with Clear Valley® trans fat-free per serving doughnut shortening.”
“Clear Valley® shortenings deliver similar functionality, mouth feel and shelf life stability as other shortenings, with the added nutritional benefits that help our customers meet their trans fat and saturated fat goals,” said Scott Erickson, foodservice marketing manager, Cargill Specialty Canola Oils. “Customers don’t have to give up the flavor or texture of their product to have a product that is healthier than other alternatives.”
Clear Valley® doughnut shortening has zero grams trans fat per serving. A typical fried doughnut has approximately four grams of trans fat per serving.
For more information on the Clear Valley® line of high oleic canola oil products, please visit http://www.cargill.com/products/food/specialtyoils/dc_sco_specialtycanolaoils.htm.
*Sensory Comparison of Doughnuts Fried in Trans Fat-free Shortening to Those Fried in Shortening Containing Trans Fats, Center for Food Innovation, The Pennsylvania State University. Peter L. Bordi, Jr., Ph.D., Danielle M. Hack, Michele D. Rager, S. William Hessert, Jr., MJ.
Cargill is an international provider of food, agricultural and risk management products and services. With 158,000 employees in 66 countries, the company is committed to using its knowledge and experience to collaborate with customers to help them succeed. For more information, visit http://www.cargill.com.