#4 Mango flavored alternative to drinkable yogurt
Interested in this application?
The consumer
Sarah wants plant-based options that are still a good source of protein to get her through the long morning.
The market
35% of European consumers indicate that their key reason for purchasing non-dairy drinkable yogurt is “taste.”* At the same time, 43% of European consumers mainly increased their consumption of alternatives to dairy yogurts for health reasons.* Younger consumers (Millennials/Gen Z) are seeking solutions that are convenient and which can be consumed on-the-go. This demographic also seems to be more actively limiting their intake of lactose (18%) and gluten (17%), when compared to Boomers and Gen X consumers.* Of the newly launched non-dairy yogurt products in Europe (2023-2024), 52% carries a protein claim.**
The prototype
This flavored plant-based alternative to drinkable yogurt can help provide a feeling of indulgence and satiety. Furthermore, in some instances it can be a solution for lactose intolerant consumers trying to conveniently fulfill their nutritional requirements, while still enjoying drinkable products on the go.
The vegan concept delivers an indulgent experience, while meeting the nutritional standards of real dairy market references. A “source of protein” claim is achieved thanks to RadiPure® pea protein. The low level of saturated fat and protein content makes this a winning plant-based concept.
The key solutions
RadiPure® E (or Puris™ pea protein*** outside of France)
- Good quality protein.
- Produced from label-friendly yellow peas, which require no allergen declaration in EU.
- The mild flavor profile of the RadiPure® pea protein enables a 3% protein inclusion without impacting taste.
- Gelling and binding properties make it ideal as a dairy protein replacement.
- Helps deliver textures from liquid to creamy and from gel to firm; smooth, creamy, and spoonable.
Cargill sunflower oil
- Delivers a low in saturated fats content.
- In the top 3 of most healthy perceived oils in the EMEA region.****
*Innova Market Insights category survey, 2024
**Innova Market Insights new product launches, 2024
***PURIS™ Pea is a licensed trademark of PURIS Proteins
****Cargill IngredienTracker, 2024