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Label-Friendly Starch

SimPure™ Label-Friendly Starches

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Cargill offers a diverse selection of label-friendly, nature-derived texturizers. Our portfolio coupled with our integrated formulation and regulatory expertise enables product development with friendlier labels while maintaining quality, functionality, and cost competitiveness.


SimPure Functional Native Starch Simple, yet powerful.

Recognizing that individual native starches may not offer the full functionality desired, SimPure™ leverages the unique properties of a variety of botanical sources to address some of today's most important texturizing challenges.

Our growing SimPure™ portfolio currently includes waxy corn- and potato-based starches. SimPure™ label-friendly functional starches help address consumers' desire for label-friendly products, along with greater process tolerance, shelf life and storage stability.

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Some Cargill products are only approved for use in certain geographies, end uses, and/or at certain usage levels. It is the customer's responsibility to determine, for a particular geography, that (i) the Cargill product, its use and usage levels, (ii) the customer's product and its use, and (iii) any claims made about the customer's product, all comply with applicable laws and regulations.