Smet Chocolate Decorations & Specialty Inclusions
When it comes to chocolate, taste is king for more than half of EMEA consumers (58%). * But it is not everything. In fact, 42% say that other sensorial factors like visual appeal (19%), and texture (14%), have an even bigger impact on their chocolate purchasing decisions. * Smet can help you cater to this consumer need for multi-sensorial experiences. With its wide portfolio of decorations and specialty inclusions, you can create products that stand out from competition.
At Cargill, we know that treats that appeal to all senses win over consumers. With almost 60 years of experience in creating delightful chocolate decorations and specialty inclusions, our Smet portfolio can add a special touch to your products. With a broad range of colors, shapes, and textures, the Smet chocolatiers will take your product to the next level and appeal to all the consumers’ senses.
A sneak peak into Smet's wide portfolio
The broad Smet portfolio has something to offer for any sweet treat includes many shapes, colors, textures and flavor profiles. This variety is how Smet can help you take your product to the next level and add multi-sensorial appeal.
Here is just a small glimpse into Smet's wide portfolio:
Tradition meets creativity
Smet has been part of the Cargill Cocoa & Chocolate family since April 2019, bringing a strong level of experience, creativity and problem-solver mentality, to widen our offer to you.
- 60 years of experience in making decorations & specialty inclusions: Since its founding as a family-owned business in 1963, Smet has evolved from being a pioneer in the chocolate industry to a leading Belgium-based brand. Today, Smet is a vastly experienced, yet agile manufacturer of semi-finished chocolate and confectionery decorations for the gourmet space, industrial producers of bakery, dairy, cereal and confectionery treats, and for the foodservice markets. Through generations of knowhow, and a large portfolio of specialty decorations and inclusions, they have been helping customers stand out for decades.
- Exceeding chocolate for your next innovation: Smet’s range of inclusions and specialty decorations showcases its high levels of creativity in shapes, sizes, flavor profiles, and colors. The team is constantly exploring innovative methods to further expand its’ offering, being close to consumer trends and creating new offerings in line with the newest developments. In cooperation with Cargill, Smet also has access to the latest innovations when it comes to the chocolate itself. Furthermore, through collaboration with our Chocolate Engineers, they succeed in creating customized recipes based on our customer’s needs and Cargill’s extensive capabilities.
Excellent service along your product development journey: Smet thinks and acts as a problem solver for its customers, and quickly rises to today's challenges with flexibility, and efficiency. This approach translates into minimal lead times for our customers, and agile processes for creating & providing samples. Short communication pathways, and a solutions-driven mindset enrich your product development process. Developing a new product with Smet decorations and specialty inclusions is easy and fast, and results in sensorially outstanding creations.
The best of both worlds
Within Cargill, the Smet team combines the agility of a specialty producer from the gourmet world, with the reliability, scale and security that comes from a major industrial player. For our customers, Smet opens the door to a new world of specialty shapes that can elevate their product with new visual and sensorial impulses, backed by the reliability of their established relationship with Cargill.
Smet has been part of Cargill’s gourmet offering since 2019, which we serve through Veliche Gourmet™, Smet, Vanova®, and the recently acquired Leman Decorations brands. Cargill’s goal is to provide end-to-end, “bean-to decorations” solutions to you, our gourmet and industrial customers.
*Savanta consumer study for Cargill, 10 EMEA countries, n=7,421 (2020)